Damon Motorcycles’ website goes dark - is this the end of the electric bike maker?

The website of the electric bike brand Damon has just gone down, and it could mean one of two things.

Is the sun finally setting on Damon?
Is the sun finally setting on Damon?

There are some story lines that you just never see coming. Be it Ed Norton realising that Tyler Durden is actually a manifestation of his own subconscious in Fight Club, or Darth Vader revealing he is, in fact, Luke’s father in The Empire Strikes Back.

The impending demise of Damon Motorcycles, though, is about as predictable as an episode of Scooby Doo - and it might have just started in earnest.

Damon has had a strange time since it was launched in 2017 by Jay Giraud and Dom Kwong. Right away the brand made some seriously chunky promises about what was to follow. 200 bhp, 200 mph and 200 miles of range were all promised, and had any of that happened, Damon might just have been the brand to take electric street bikes to the masses.

That didn’t happen, though, and despite claiming that its first bike, the HyperSport Race, was 70 per cent complete back in December 2025, there has still been no further news on customer bikes forthcoming. 

Damon-Hypersport-and-Hyperfighter-Colossus.jpg
Damon-Hypersport-and-Hyperfighter-Colossus.jpg

More recently, there was the mass walkout at the brand, with BetaKit reporting that the company’s board of directors, which included the brand’s CEO, Dominic Kwong, and CFO, Dino Mariutti, had resigned. Mariutti had only been confirmed as the Vancouver-based company’s CFO on February 9, 2026.

And now we get to today, and the Damon Motorcycles official website is seemingly no more, and simply displays an error message when you try to visit it. The message in full reads “Site not found … Looks like you followed a broken link or entered a URL that doesn't exist on Netlify.”

Now, there are a couple of things this could mean. Number one, Damon is migrating to a new site, one built from the ground up to help fulfil customer orders and allow new Damon HyperSport owners to register for events or to buy accessories and merch. If that’s the case, it’ll likely only be a short amount of downtime while the IT team plug everything back in.

The other answer is that this is the beginning of the end for Damon, and its website going dark is just a precursor to an official statement on the closure of the brand.

We wait with bated breath.

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