Confirmed today in a press release, Triumph Motorcycles has confirmed the extension of its vows with the Distinguished Gentleman’s Ride for a further five years, having supported the most stylish charity motorcycle fundraiser on two wheels since 2014.
Initially founded to raise both funds and awareness for prostate cancer research and men’s mental health, DGR has become perhaps the most iconic and stylish event on the motorcycle charity calendar each year, uniting classic and vintage riders the world over on a single day event each and every year.
With humble beginnings in 2014, the DGR event raised a monumental total of $1.5 million dollars, taking place in 58 countries with around 20,000 riders in their finest dapper outfits. This has since grown to a DGR record-breaking 2019, with 116,000 riders in 104 countries raising $6 million.
Here’s to hoping the 2022 ride continues to grow on that success, spreading the word and getting everyone out on their bikes for a good cause.
Mark Hawwa, Founder/Director of The Distinguished Gentleman's Ride, said:
“In 2014 when we first partnered with Triumph Motorcycles, I was incredibly excited. They are the only motorcycle manufacturer that I felt perfectly fit with The Distinguished Gentleman’s Ride. We’ve done some wonderful things since then; together we have been able to reward some of our top and most dedicated fundraisers with brand new bikes from the modern classic range and built the custom one-of-one 2021 Triumph Thruxton RS.
Today, 8 years later as we announce the 5-year continuation of this partnership, I am even more excited than I was in 2014 because, with the next 5 years, I know that we can do even more together with the goal of raising funds and awareness of men’s health.”
Paul Stroud, Triumph Chief Commercial Officer , said:
“From the very beginning we could see the DGR was something truly special that the team at Triumph were incredibly keen to be involved with, both for the cause it represented but also the great day of riding and fun of dressing dapper it delivered. We are proud to have been the main partner for the last eight years and honoured to have been able to play a part in helping grow such a positive and impactful force for good.
Across our world, from our dealers to our staff, to Triumph fans and DGR riders globally it’s very easy to see how much passion and engagement there is for this significant event and riding cause. The renewal of our partnership with The Distinguished Gentleman’s Ride was a natural decision to take, based not only on the success and growth of participation that has raised Triumph’s profile, but also because we share that passion and are committed to supporting Mark, his team and the DGR community worldwide in their mission, to reach ever higher”
