Norton Motorcycles Set to Land in India

TVS Motor Company, which currently owns Norton Motorcycles, has confirmed the iconic brand will enter the Indian market by the end of 2025, according to reports.

Five years after TVS Motor acquired Norton Motorcycles, it appears as though the move to welcome Norton Motorcycles to India is well underway with six new models expected to launch by 2027.

Currently, Norton Motorcycles offer three motorcycles, the Commando 961, V4SV and V4CR. They can be found across the different UK dealerships, four of which are in partnership with Krazy Horse which recently announced the introduction of Norton motorcycles at its Kensington store, in London.

Since Norton Motorcycles was acquired by TVS Motor around five years ago it had been expected that its motorcycles would one day land in India. That’s now expected to happen by the end of the year 2025.

A report from NDTV claims one or even two “new-generation models” in the 350-450cc segment could be part of the initial launch, with unveiling potentially taking place in September 2025.

Sudarshan Venu, Managing Director of TVS Motor Company, said: "We applaud our PM's vision to enhance India's trade links globally. It creates large opportunities for Indian companies like ours to expand further and access new markets. We really appreciate the effort taken by the Government to make this historic India-UK Free Trade Agreement. Our British brand Norton will launch later this year and this agreement will help us scale faster and leverage common supply chains.”

It’s also thought that the India-UK FTA will support Norton's expansion by reducing tariffs and creating shared supply chains, as well as making British motorcycles more accessible to Indian consumers. This would allow TVS to establish its vision of establishing Norton as a global premium motorcycle brand.

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