How you can win the price of a new bike back with a Honda test ride

A new Ride It to Win It campaign from Honda has offers across its range. Prizes include a refund of the cost of a bike and a track day with John McGuinness.

How you can win the price of a new bike back with a Honda test ride

A new promotion has been launched by Honda offering customers the opportunity to win back the price of a newly-purchased motorcycle.

Called ‘Ride It to Win It’, Honda’s new promotion offers the chance to win back the price of a newly-purchased Honda motorcycle when a test ride is booked and completed before the bike is purchased.

There are a few simple conditions for eligibility. Firstly, the bike must be either a Honda NT1100, Honda CRF1100L Africa Twin, Honda CMX1100 Rebel, or Honda CB1000R. Secondly, it must have been ordered on or after 1 August 2023, and, thirdly, it must be registered before 30 September 2023.

It is important to note that this is not an opportunity to win a bike, it is an opportunity to be refunded the retail cost of a motorcycle that has been purchased. 

There are also additional prizes to be won by taking a test ride, and purchasing and registering a bike within the same dates as mentioned above when the bike in question is any geared Honda motorcycle above 500cc. Specifically, there is an off-road riding day with the Dave Thorpe Honda Off Road Centre; two hospitality tickets for a 2024 BSB round of your choice; a voucher for £1,000 of Honda Genuine motorcycle accessories; and a Cardo Packtalk Edge intercom system all to be won.

Further still, the purchase of any Honda CBR1000RR-R Fireblade model (again ordered on or after 1 August and registered on or before 30 September) could land you the chance to ride on-track alongside 23-time TT winner John McGuinness.

Head to the Honda website to find out more, and to find your nearest dealer.

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