Fans of The Motorbike Show will soon have more ways to watch the programme

Fans of The Motorbike Show will soon be able to watch the show online and ad-free, as it moves all episodes to a dedicated website this September.

The Motorbike Show presenters including Henry Cole
The Motorbike Show presenters including Henry Cole

New content, online access to previous shows and an ad-free experience are just some of the perks fans of The Motorbike Show can enjoy this autumn.

The Motorbike Show, which is lead-presented by Henry Cole, has been running for the last 13 years, and has amassed a total of 67 hour-long episodes.

If you subscribe to the new website, which is set to launch on September 14, a fee of £3.99 per month will need to be paid, or you can pay £40 annually instead. Members of The Motorbike Show’s community will benefit from priority access to live events and exclusive meet-ups. Additionally, Cole and his team will be offering special offers on motorcycle clothing, accessories, tools and more.

Speaking about the new plans, Cole said: “I’m genuinely thrilled about this project. It means I can continue creating programmes that put motorbiking front and centre—something I’m incredibly passionate about. It’s where my journey as a presenter began, so being able to build on that legacy feels incredibly special.”

“The Motorbike Show will be returning to ITV4 in 2026, but subscribers will get to see the content first,” added Cole. “Running our own ‘channel’ gives us much more flexibility to create shows that appeal to us, as riders, and our followers”.  

As part of his new plans, Cole is aiming to break the speed record for a V8 motorcycle on a Norton Nemesis. The bike he will ride is currently owned by the National Motorcycle Museum and has been restored by engineer Allen Millyard. Subscribers will be the first to watch the footage of his attempt.

Cole, along with fellow presenters Allen Millyard and Guy ‘Skid’ Willison, will be hosting a free-to-attend event at the National Motorcycle Museum on Sunday, September 14.

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