Indian Motorcycle launches new Sheffield dealer to cater to northern England

Indian Motorcycle has launched a Sheffield-based dealer with SMC Bikes, aiming to strengthen the American manufacturer's position in northern England.

Indian Motorcycle Sheffield

Indian has announced the opening of a Sheffield dealer, strengthening the brand’s presence in northern England.

The new dealer marks the presence of Indian in Yorkshire, and comes just a few weeks after the opening of the Indian Brand Centre in London.

Indian Motorcycle Sheffield welcomed over 300 guests and customers to the launch of the new dealer, the American manufacturer said in a press release.

“This is an exciting time for Indian Motorcycle in the UK,” said Indian Motorcycle UK’s Andy Andy Simpson. “Our range of models is expanding, we have a growing customer base and we’re able to bring experienced and respected partners into our dealer network to support key areas such as South Yorkshire and North Derbyshire.

“Operated by the hugely experienced SMC Bikes team, Indian Motorcycle Sheffield is not only great news for those keen to join the Indian Motorcycle family, but an important boost for existing owners, as we strive to make their ownership experience both simpler and better.”

SMC Bikes has been in the motorcycle industry for over 20 years. Their Managing Director, Frank Hayes, said: “Motorcycles have been my passion from a very early age, and since setting up in business I have had the privilege to work in an industry I love. 

“Indian Motorcycle Sheffield is a very exciting new chapter for us and one that’s been a dream of mine for a long time now. We look forward to welcoming new and existing fans of the brand, while making friends for many years to come.”

Indian Motorcycle Sheffield can be found at  SMC Bikes, Sheffield Rd, Chesterfield, S41 9EH.

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