A MECHANIC has seen sales skyrocket since using bikini-clad models to sell second-hand motorcycle parts on eBay.
Nick Nudy, from Pennsylvania, hired the models to pose with the bike parts after deciding he needed something to boost sales.
He said: ‘In 2010, I began buying old bikes to tear apart for parts, mostly motocross and sport bikes.
‘Around a year or two after starting to sell parts, we got the idea to feature models with the parts to attract customers.
‘I hired a local model just to jazz up the pictures a bit,’
Mr. Nudy, who always used to write ‘everything in the photos is included’, had to change his shop name to ‘babenotincluded’ after being asked so regularly whether the featured girls could deliver the part, or if the babe came bubble-wrapped.
He added: ‘There is a lot of competition on eBay, so having ‘Babes’ hold the parts really helps attract buyers.
‘It really took off. The models we use are mostly found through modeling network sites, but we do get a lot of requests from amateurs too.
‘We started finding customers buying parts that did not own a motorcycle or have the motorcycle we were selling parts to.’
