Honda donates €1 million towards humanitarian effort in Ukraine

Honda has announced it is donating €1 million towards the humanitarian effort in Ukraine following its invasion by neighbouring Russia in February.

Under the orders of President Vladimir Putin, Russian military forces rolled into Ukraine on 24 February launching a brutal conflict that in little more than three weeks has led to thousands of deaths and relentless shelling across key locations, including the capital city Kyiv.

While allied nations have resisted calls to join the war effort in order to repel Russian advances, the nation has instead been targeted directly with strict sanctions that are hoping will put stress on its economy instead.

Indeed, Russia’s invasion of Ukraine has been widely deplored around the world by other nations and global companies, with scores - including the likes of Starbucks, McDonalds and Coca-Cola - opting to exit the market so as to not be associated with the aggressive regime.

The motorcycle industry is also doing its bit with the likes of Harley-Davidson, Polaris, Ducati and BMW - which manufactures Russia’s best-selling motorcycle, the BMW R 1250 GS/Adventure - among those to pull out of the region.

Meanwhile, Honda - as well as stopping sales to Russia - has announced it is donating to the Ukraine humanitarian effort to the tune of €1 million.

“Honda sincerely wishes that the current emergency situation will come to an end as soon as possible and that peace will be restored all around the world.”

The donation has been made to the Japanese Red Cross, which will provide much-needed food, clothing, medicine, and shelter for the refugees.