IN A TIME when motorcycle sales continue to decline, Husqvarna has shone through, celebrating a fourth consecutive year of record-breaking sales.
The KTM-owned motorcycle manufacturer managed to shift a record 36,883 motorcycles in 2017, a 20 per cent growth in sales over the previous year and increasing their revenue by a quarter.
The huge number of units sold made for a global turnover of €250 million.
Last year, the Swedish motorcycle marque introduced fuel-injected two-stroke bikes – a market first for the KTM Group – while also updating its extensive range of enduro and motocross bikes.
And with the hotly-anticipated road going Vitpilen 401, Svartpilen 401 and Vitpilen 701 ‘Real Street’ models expected ‘during the first months of business year 2018’, it seems that things are only going to get better for the century-old manufacturer.