Industry

Motorcycle Industry Association appoints new Chairman

Kawasaki Motors man, Howard Dale, gets new role at MCI

THE Motor Cycle Industry Association (MCI) has appointed a new Chairman: Howard Dale, General Manager, Kawasaki Motors UK.

Vice Chairman for two years, Mr Dale takes over from Tara Glen of E P Barrus Ltd who retires having been chair for the last two years.

Howard spent 10 years working in a motorcycle dealership before joining a major manufacturer in 1991 and with close on 30 years experience of the motorcycle industry has during this time developed a 'rounded knowledge of the issues affecting the industry at all levels', saays a press release from the MCI.

Howard commented: “As roads become more congested, motorcycling can and will play its part in governments mainstream transport proposals, MCI will work with government to this effect and I am excited about leading MCI during the period when the opportunity for our industry to become a solution provider becomes a reality”.

Commenting on his appointment, Howard said: "As someone who has spent their entire career working within the motorcycle industry, I am both humbled and honoured to have been appointed Chairman of the MCI.

“Together with the MCI board of directors we will be working hard to increase accessibility to motorcycling and ensuring motorcycling becomes established as part of the UK's mainstream transport policy.

“It won't be easy but, as an industry working to a single ambition, we have a realistic chance of making some significant changes to the way motorcycles are currently regarded.”

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