Could this helmet technology further prevent brain damage?

90% of motorcycle fatalities are a result of injury from the neck up, ThermaHelm technology aims to reduce this

THIS VIDEO shows a new concept technology, designed to reduce the risk of brain damage in the event of an accident.

The helmet features a lining that contains a liquid, that, when triggered, cools down - just like an ice pack. The idea is that the cooling will slow down the rate at which the brain swells in the crucial minutes before medical services arrive.

The lining could be created to just fit into your current helmet. Would you fit one?

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