Hein Gericke & Alpinestars store collaboration

New Hein Gericke opens close to the famous Ace Café

Posted: 1 October 2010
by Robin Goodwin

Hein Gericke and Alpinestars have formed a partnership in the opening of a new store in North West London.

What separates this store from the rest of the Hein Gerickes spread across the country is the addition of a ‘shop within a shop’, as the site forges a partnership with the Alpinestars brand. The store will stock the latest offerings from the Italian clothing manufacturer alongside the same products that can be found in the 45 UK shops.

The store has an aim to develop a long-term relationship with each of the individual customers that step through the doors, on the shop's goal the store manager, Colin Young said: “My highly trained team look forward to being able to do what they do best, help store visitors chose the right product at the right price for them.”

The store is located a short five minute ride from the Ace Café at West Africa House, Hanger Lane, London, W5 3QP.

See more at www.alpinestars.com



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Discuss this story

Just been there. Trully great service. 10 minutes from home !

Posted: 02/10/2010 at 10:43

The only thing that concerns me is lack of parking space. The part under the shop window is disputable and will create problems in the future. parking in front is private and doesn't inform who it belongs to.

Posted: 02/10/2010 at 10:45

The Hein Gericke in Leeds also has a load of alpinestars gear on one side of the shop. or atleast it used to? i haven't been in a year or 2

Posted: 03/10/2010 at 03:35

Has anyone been in yet to see the range of AS suits?

Whenever I go to a shop like J&S or On Yer Bike, they only ever have about 2-3 of the range, and then not in any big sizes. At least I know now, after meeting the rep at OYB last weekend, that you can get large sizes in any of their models, you only have to ask!

Tim


Posted: 05/10/2010 at 20:41

Hello

The parking in front of the shop windows is fine, we had a nice conversation with the local parking enforcement team and they have said it is okay to park there as it is private property. Otherwise you can park for free in the sliproad in front of the shop for one hour at a time.

As for the Alpine Star stock, we have a good selection of race and casual leathers, boots, gloves and water proof textiles. We can also order direct from Alpine Star if we don't have the item you are after in store.

Hope to see you soon

The kettle is always on, might even get some biscuits in.

Colin Young

Hanger Lane Store Manager.


Posted: 06/10/2010 at 13:00

Debenhams have had shops within a shop for years

Posted: 06/10/2010 at 19:26

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