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Why advertisers need to do their homework
By Visordown News on 02/04/2013 16:46:58
US motorcycle insurance firm uses Allman Brothers track on TV commercial

if someone had pointed out that two of the band members – including its founder – had been killed in bike accidents.There’s no doubting the Allman Brothers Band’s biking credentials, or the fact the 1970 song is a classic. But to use it to sell bike insurance

Rossi: I'm so happy
By Visordown News on 24/03/2013 10:51:00
Vale is pleased to be back at the top

.'Rossi's decision to leave Ducati after two bleak seasons to return to Yamaha, with whom he won four world championships, has been the source of much speculation. The Doctor will no doubt be thinking he may have silenced some critics after his Sunday performance. 

Morini Scrambler ‘Purple Rain’
By Visordown News on 03/04/2013 13:31:14
Latest factory custom from Italian boutique brand

IT would take a certain amount of blind faith to buy a Moto Morini – the bikes look great but you’d be forgiven for having nagging doubts about the firm’s financial footing.Those brave [or barmy] enough to overcome those fears seem to get a lot

2014 BMW R1200RT spied
By Visordown News on 18/04/2013 17:41:53
Blogger catches water-cooled tourer in Tenerife

-nav. Presumably the lights include the K1600’s looking-round-corners adaptive abilities, too. Other than that, the vents in the sides reveal a pair of water radiators and cooling fans, leaving no doubt that the motor is the water-cooled unit from the R1200GS

First Ride: 2013 Honda CBR600RR C-ABS review
By Ben Cope on 26/03/2013 13:45:50
At a freezing-cold Donington where even the mighty Ron Haslam struggled to get heat in the tyres, we ride Honda's revised Supersport offering. In between mugs of hot tea.

, Bridgestone’s S20 or Metzeler’s Roadtec Z8. It’s worth noting that whatever the tyre, the grip just wouldn’t have been there, but I have no doubt those other tyres would have offered better feel and more confidence because the tread would have been able

Lost in translation
By Visordown on 22/04/2013 19:12:55
How the ‘want one’ B-King concept spawned the ugly Inazuma

narrow, too; no doubt the concept’s wide front rubber threw up handling issues. The proddy version’s 120 might have helped that, but because it looked so normal it threw all attention onto the odd-shaped headlight, now prominently high and jutting forward

First Ride: 2013 Yamaha TMAX Black Max 530 review
By Ben Cope on 11/04/2013 17:13:00
Yes, it's been out for a while but Yamaha never invited us on the launch. We pitch it against London's broken streets and Birmingham's frozen motorways.

stopping and spanners. Therefore being inherently lazy, I opted to grimace and bear it. While the seat is comfortable, it isn't heated. The seat on Suzuki's Burgman 650 Executive is. There are no heated grips as standard either. Yamaha will no doubt say

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