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The Cigarette Papers: Grand Prix sponsorship
By Michael Scott on 08/07/2010 10:13:26
In the 1990s, cigarette sponsorship ran the world. Massive corporates, incredibly rich and powerful, went to war on the sidepanels and fairings of the fastest machines in the world. We remember a time when fag ash was king...
tasty. By the start of the 1980s, cigarette companies were already facing increasing restrictions on advertising, so they had to find another outlet for vast marketing budgets.Car racing came first, and the bikes soon afterwards. And the money was like
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