A NEW advertising campaign has launched, urging drivers to Think Bike! Think Biker!The idea for the campaign was based on survey data that suggests drivers are more likely to notice a motorcycle if they know a biker themselves.The adverts show

THE petition to raise motorcycle awareness by getting a compulsory question added to theory comes to an end this Saturday.Set-up by bike insurers, Bennetts, the campaign currently has over 70,000 signatures but there is still a big push

THE KILLSPILLS campaign have sent out a press release claiming we should be celebrating their advances in the battle against diesel spills, but from what we can see from their press release below, all they've managed to achieve is a nod from

GET ON, the industry-backed campaign designed to offer free motorcycle taster sessions, has generated 12,940 motorcycle sales.The Get On campaign was launched in 2009 and is designed to promote motorcycling to a wider audience. It's funded

campaign, which is urging the government to help increase awareness of motorcyclists by ensuring questions relating to bike users are made compulsory in the driving test.Despite motorcyclists accounting for a small 1% of road traffic, they make up almost 20

Perry ... about to be run over by untaxed bikes. Probably.THE DVLA is launching its 'No Way Out' campaign which aims to remind bikers not to take their bikes on the road if they have registered their bike as SORN. A survey by the National Audit

IN a shock turn of events Noriyuki Haga has been signed by Swan Yamaha for the 2012 British Superbike championship.Haga had originally been rumoured to join the British series on a Ducati 1199 Panigale, but our source close to the deal has revealed that the Japanese star will ret...

VISORDOWN is backing the campaign to lobby your MP to vote against a new Off-Road Vehicles (registrations) Private Members Bill, that the motorcycle industry as a whole believes will have limited or no effect on the mini-bike problem. Graham

WEST Dorset District Council had to make a u-turn after they introduced signs banning motorcycle parking by the pier in West Bay.The 'No Parking' signs appeared without warning but after a Facebook-led campaign by motorcyclists and local business

FORMER MOTOGP strumpet Suzi Perry is backing National Motorcycle Week (NMW) which runs from 18 to 24 July and features Ride To Work day on Wednesday 21 July.Perry, a presenter on TV's The Gadget Show, is calling on people to take the opportunity to get out and about and enjoy lif...