Small capacity Triumph spied testing. Could Triumph be after a slice of the emerging markets?
TRIUMPH COULD be planning to release a range of learner-legal 125cc models in the near future after a small-capacity prototype was spotted on test with the company's future big bikes.
The small bike, which hasn't yet been photographed, was spotted at two separate tests in the UK and Spain where Triumph was running several of its 2011 and 2012 prototype machines. While a small bike seems at odds with the firm's existing range, it could explain a gaping gap between the firm's current line-up and its widely announced plans for future models. Last year, the firm said it intended to expand to offer seven separate model ranges, up from three. With the launch of the Tiger 800 and by reshuffling the way it categorises its bikes, the firm has already managed to turn its three model lines – which were 'Urban Sports', 'Modern Classics', and 'Cruisers' – to six ranges; 'Roadsters', 'Supersports', 'Adventure', 'Touring', 'Classics' and 'Cruisers. But that still leaves one entire model range unaccounted for.
The firm's recent expansion in Thailand, where many of its bikes and components are now made, also means that a small-capacity bike could be profitable; something that would have been virtually impossible if it was made entirely in the UK.
Beyond that, the firm has been careful in recent years to make sure its trademark rights to the name “Cub” have not expired; in the firm's pre-Hinckley days the name was used on the firm's entry-level, small-capacity models.
With sales of small machines currently booming in India and Asia while the market for large bikes in so-called developed countries continues to drop, a move into the 125cc market could prove one of the best the firm has made since its rebirth 20 years ago.
Triumph has a Thai assembly faility...???
Gee... I've never heard a thing about that from them... I wonder why???
Could it be that Triumph wants to keep the appearance of building all "Brit bikes"... when that is not totally true???
What will they do to crack the Indian tarif hex..? A factory there too, as Harley is building?
Posted: 07/01/2011 at 18:02
Posted: 08/01/2011 at 02:37
Posted: 08/01/2011 at 03:57
they have had a thai parts manurfacturing facility for years. they dont assemble whole bikes there.
the bikes are designed by the british, steel is steel wherever its forged, cut and shaped. if they didnt make the parts in a cheaper place we wouldnt get the bikes for the competative prices we expect and they would be critisised for being expencive for something similar to the ja
Posted: 08/01/2011 at 05:00
" steel is steel wherever its forged"
steel is not just steel and there a varying qualities of steel and yes the quality is dependant on the country of origin and company of manufacture and the quality of raw materials used.
Posted: 08/01/2011 at 12:00
>they have had a thai parts manurfacturing facility for years. they dont assemble whole bikes there. <
Yes, they have had frame/tin ware/parts maufactruring in Thailand for years...
But the "classic twins" production was moved there in 2007...
They have never "advertised" the move... They still are tight lipped about it...
It is the worst kept seceret in the industry... My "surprised response" was totally tonque in cheek...
Posted: 08/01/2011 at 13:05
125 is the way to go, you crack that market and your made.
Best of luck Triumph (make mine a triple)
Posted: 08/01/2011 at 22:28
The classic range is made out there as SCbonneville has said and if you look at the quality of those after a year or two they are nowhere near as good as the models produced previously.
That backs up Evils comment ref steel quality, for sure a small bike made there would be ok just for the economics but i hope they don't eventually produce all their bikes there.
Posted: 10/01/2011 at 09:33
Posted: 10/01/2011 at 13:48
Posted: 10/01/2011 at 16:02
Posted: 10/01/2011 at 16:23
Posted: 11/01/2011 at 15:52
Thats exactly what it will be , a chinese bike built in thailand with a triumph name plate . But with a stupid retail price for the privlege of owning one .
SO WATCH THAT SPACE .
Posted: 11/01/2011 at 16:56
Posted: 12/01/2011 at 00:16
Posted: 12/01/2011 at 08:13
Triumph could build a small capacity machine that could nudge both sets of 'nese out of the picture. 125 to 350 cc models, cheaper than a jap bike and not built out of leftover scrap like a chinese bike. Didn't the original firm consider plastic framed mopeds built fast and cheap to stop them going under? But the idea was ignored by the then owners bleating on about branding.
Good idea, a range of smaller machines to bring in new riders to the marque.
Posted: 13/01/2011 at 17:55
Become a fan of Visordown
Follow us on twitter
Other Immediate Media Sites
Our eCommerce Platform
© Immediate Media Company Ltd 2012. This website is owned and published by Immediate Media Company Limited. www.immediatemedia.co.uk