It is 6 a.m., September 24th, 2017. I am in a breast coat, a white shirt, corduroy pants and a pair of my best Clarks. It is a Sunday and this is Kerala so my neighbour immediately assumes I’m going to church. I don’t waste my time on things like that.
What I am doing, is going for a special ride and I’ve been told to dress dapper. In my early morning grogginess, I think I’ve got things a bit confused though. I have a bit of Subhash Chandra Bose meets Rahul Gandhi happening but oh well, what to do. I swing a leg over the brand new TRIUMPH STREET SCRAMBLER, put my leather gloves on and thumb Triumph’s latest modern classic to life.
As I head to the Triumph Motorcycles showroom in Kochi, I know hundreds, maybe thousands of others who are in their Sunday finery doing the same thing I am doing right across the country. And, depending on which time zone you are in, around the world too. Dressed the way I am and riding this kind of motorcycle, I’m feeling Steve McQueen cool. This is nice. Welcome to The Distinguished Gentleman’s Ride. Let me tell you what it is really about.
The DGR is about raising worldwide awareness about the issues of Prostate cancer and men’s mental health through a well-dressed, retro motorcycle ride. It is about cafe racers, bobbers, scramblers, choppers and anything old school. It is about moustaches, beards, silk vests and tailored suits and it is all this because the DGR’s founder Mark Hawwa realised that dapper-ing up and riding was a great way to combat the negative stereotype that some regular folk have of people who ride motorcycles. The event also supports a deeper cause – it is a fundraising ride that raises money for prostate cancer research and suicide prevention. The first ride of its kind happened back in 2012 and brought together over 2500 riders in 64 cities. By 2016, the event raised $3.6million and had over 55000 riders across 9 countries. TRIUMPH MOTORCYCLES and ZENITH WATCHES are major supporters of this event that started in Australia. Good? Now that the little discourse is over, back to where I am.
Read more on the Distinguished Gentleman’s Ride Kochi 2017- http://bit.ly/2wZNREO