Talkback: Audi CEO: 'Ducati remains Ducati'

"Ladies and gentlemen, this message consists of three words and you have my guarantee: Ducati remains Ducati. Apart from one tiny detail, Ducati will now be re-branded as DucAudi and all motorcycles will be silver with a model name of 'A4'. And have 4 wheels.

So good

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Good [b]Leather Jackets[/b] are worthy investments that last for a lifetime.

My boss pulled up in his brand new BMW today and I couldn't help but admire it.

"Nice car," I said as he got out.

"Well," he said, noticing my admiring looks, "Work hard, put the hours in, and I'll have an even better one next year."
from sickipedia...

Well, Ducati started off as an electronics manufacturer, maybe VAG have some of their old ignition systems they need renovating? If it give Ducati stability and financial backing to develop the bikes that's all to the good.

"DUCATI".. making mechanics adda riders for the past 75 years!!

In the subsequent press photo……

If you look at the picture. It is quite interesting.

Ducati CEO Audi Suits
Beeming smile No smiling
Big red tie Small slightly dull coloured ties
Blue suit Grey
No glasses Glasses
Holding arms No contact

“Ducati stands for extraordinary engineering artistry, passion, precision, performance and the sheer joy of living”

Audi stands for “progress with technology”. (Vorsprung durch Technik)

Fiat should have bought them.
Red will be banned from the colour range. Their bikes will likely never breakdown. There will be a GS competitor. The V2 will go because BMW use more efficient powerplants and clearly this is what it is about.
Steel trellis will be replazed. In 5 years they will look like BMW?
But As Clarkson asys. BMW drivers want to WIN. And so this is now true of Audi Drivers.