Useless in the wet

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TH's picture
Submitted by TH on Fri, 12/10/2012 - 15:16

Models and 'yoga gurus' were recently used for a US motorcycle show campaign with a difference. A professional body paint artist created 3 different human bikes over 3 days. 

It certainly makes you look twice (or probably more if you're over 30 and still living at your parent’s) but as this Life helmet ad from '78 shows, promoting bikes through the use of body painting is nothing new.

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